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In: International Journal of Retail & Distribution Management, Jg. 52 (2024-02-01), Heft 2, S. 201-219academicJournalZugriff:
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In: European Journal of Marketing, Jg. 58 (2024), Heft 1, S. 342-368academicJournalZugriff:
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In: Journal of Consumer Marketing, Jg. 39 (2022), Heft 1, S. 133-144academicJournalZugriff:
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In: Journal of Services Marketing, Jg. 26 (2012-12-01), Heft 7, S. 535-550Online academicJournalZugriff:
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In: European Journal of Marketing, Jg. 52 (2018-09-01), Heft 9/10, S. 2105-2127Online academicJournalZugriff:
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How experiences with trading a company’s stock influence customer attitudes and purchasing behavior.In: International Journal of Bank Marketing, Jg. 33 (2015-11-01), Heft 7, S. 963-992Online academicJournalZugriff:
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In: European Journal of Marketing, Jg. 45 (2011-06-01), Heft 7/8, S. 1068-1090Online academicJournalZugriff: