Smart labels ensure transparency: Intelligent labels benefit manufacturers, consumers.
In: Beverage Industry, Jg. 114 (2023-08-01), Heft 8, S. 1
Online
serialPeriodical
Zugriff:
The article discusses the role of smart labels in the beverage industry, emphasizing their potential to ensure transparency, traceability, and engagement with consumers through features like Quick Response (QR) codes, augmented reality, and Near Field Communication (NFC) technology. Smart labels address consumer demands for transparency, brand protection, and interactive experiences, driving the adoption of technologies for customer engagement in the future.
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Smart labels ensure transparency: Intelligent labels benefit manufacturers, consumers.
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Autor/in / Beteiligte Person: | Alverson, Chloe |
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Zeitschrift: | Beverage Industry, Jg. 114 (2023-08-01), Heft 8, S. 1 |
Veröffentlichung: | 2023 |
Medientyp: | serialPeriodical |
ISSN: | 0148-6187 (print) |
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