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Hunt for Business: Grow Now or Be Eaten!
In: American Salesman, Jg. 69 (2024-03-01), Heft 3, S. 13-17
Online
serialPeriodical
Zugriff:
The article emphasizes the importance of using a strategic growth model aligned with market demand to avoid being outpaced by competitors. It outlines six primary models for business growth and suggests a proactive approach through Market Gap Analysis to identify untapped market opportunities. The two-step process involves identifying market gaps and selecting a growth model tailored to the firm's needs, with options ranging from market duplication to entrepreneurial launch strategies.
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Hunt for Business: Grow Now or Be Eaten!
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Autor/in / Beteiligte Person: | DiModica, Paul |
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Zeitschrift: | American Salesman, Jg. 69 (2024-03-01), Heft 3, S. 13-17 |
Veröffentlichung: | 2024 |
Medientyp: | serialPeriodical |
ISSN: | 0003-0902 (print) |
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