Can one TV show make a difference? Will & Grace and the Parasocial Contact Hypothesis.
In: Journal of homosexuality, Jg. 51 (2006), Heft 4, S. 15
Online
academicJournal
Zugriff:
Television has an opportunity to influence beliefs about groups with which individuals typically may have little direct social contact. This study describes a synthesis of the Contact Hypothesis and the concept of Parasocial Interaction to pose what we call the Parasocial Contact Hypothesis to test whether exposure to gay men on Will & Grace can influence attitudes toward gay men in general. Based on a study of 245 university students, this study examines the relationships among number and intimacy of gay social contacts, parasocial interaction, viewing frequency of Will & Grace, and scores on Herek's Attitudes Toward Gay Men and Lesbians scale. Increased viewing frequency and parasocial interaction were found to correlate with lower levels of sexual prejudice-a relationship that was most pronounced for those with the least amount of social contact with lesbians and gay men.
Titel: |
Can one TV show make a difference? Will & Grace and the Parasocial Contact Hypothesis.
|
---|---|
Autor/in / Beteiligte Person: | Schiappa, E ; Gregg, PB ; Hewes, DE |
Link: | |
Zeitschrift: | Journal of homosexuality, Jg. 51 (2006), Heft 4, S. 15 |
Veröffentlichung: | Philadelphia : Routledge ; <i>Original Publication</i>: New York, Haworth Press., 2006 |
Medientyp: | academicJournal |
ISSN: | 0091-8369 (print) |
DOI: | 10.1300/J082v51n04_02 |
Schlagwort: |
|
Sonstiges: |
|